Lifesight

The Conversions tab on the Attribution Dashboard offers detailed insights into user behavior, extending beyond mere purchase transactions.

Non-Purchase Interactions: Explore significant user activities such as Visits, Add to Carts, Form Submissions, Sign-ups, and Initiated Checkouts.

- Visits: Analyzes popular website pages, identifies acquisition channels driving traffic and shows CPA values for each of the pages.
- Add to Cart: Highlights popular products added to carts, their quantities, acquisition channels, and product price information.
- Initiated Checkout: Identifies most popular checkouts, corresponding quantities, acquisition channels, and product price information.
- Form Submits:Shows most submitted forms, their completion rates, and acquisition channels.
- Signups:Focuses on the number of signups and their acquisition channels.

- Non-Purchase Interactions: Explore significant user activities such as Visits, Add to Carts, Form Submissions, Sign-ups, and Initiated Checkouts.
  - Visits: Analyzes popular website pages, identifies acquisition channels driving traffic and shows CPA values for each of the pages.
  - Add to Cart: Highlights popular products added to carts, their quantities, acquisition channels, and product price information.
  - Initiated Checkout: Identifies most popular checkouts, corresponding quantities, acquisition channels, and product price information.
  - Form Submits:Shows most submitted forms, their completion rates, and acquisition channels.
  - Signups:Focuses on the number of signups and their acquisition channels.

Detailed Event Analysis: Obtain specific insights, including the most frequently visited pages, commonly added products to the cart, and items at checkout stages.

- Detailed Event Analysis: Obtain specific insights, including the most frequently visited pages, commonly added products to the cart, and items at checkout stages.

Channel Attribution: Identify which marketing channels are most effective for each type of event, enabling more targeted and efficient marketing strategies.

- Channel Attribution: Identify which marketing channels are most effective for each type of event, enabling more targeted and efficient marketing strategies.