Creating a new email campaign

Learn how to reach your audience with conversion-ready campaigns over email.

Apoorva Wate avatar
Written by Apoorva Wate
Updated over a week ago

Creating a new campaign on Engage is incredibly easy and intuitive. The Engage platform provides ready areas where you can add relevant information, coupons, discounts and notes in your campaigns to your audience. All this is done building on the offers that you have added in your store and by observing how your users interact with each of the pages, offers, products and more.

Creating a new email campaign on Moda

To get started creating an email campaign, follow these steps:

Step 1: Head to the Campaigns tab in your left hand menu. In the upper right corner, click “Start New Campaign”.

Step 2: Setup your campaign specifics

  1. Select your campaign type as email.

  2. Select your target segment/s.

  3. Enter your sender's email.

  4. Enter your sender name.

Click on 'Next'.

Step 3: Design your email

  1. Build your email using the drag and drop HTML based builder.

  2. Alternatively, use an existing template. Our article on how to use templates in your email campaigns is just the right read for this.

  3. Save as a draft if you are not ready to publish your campaign or proceed to preview your campaign by clicking 'Next'.

Step 4: Review and publish

  1. Check that all your email links are valid and working.

  2. Preview your email.

  3. Send yourself or a colleague a test email.

  4. Publish or schedule the campaign.

Congratulations on successfully publishing a new campaign and moving one step closer to activating your customers! In case you have any further queries, feel free to write to us at [email protected] and we’ll respond at the earliest.

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