A user can create highly personalized messages depending on the audience and their tastes on Engage. Merge tags help you personalize messages and make them more pertinent to each receiver. You can use a host of different tags in your messaging, a list of which you can find here.
However, in case you’re unable to find the right merge tag to address what you’re looking for, you can set up custom merge tags as part of your account settings.
Adding Custom Links as Merge Tags
You can add custom links in your profile that show up as relevant Merge Tags that you can embed within your text and your buttons. To add in custom links:
Head to your ‘Settings’ in the left-hand menu.
Select the ‘Theme’ tab.
Add the relevant social and custom links that you need as merge tags.
Click ‘Save Changes’.
Your custom Merge Tags will now appear in your email/SMS campaign builder.
List of custom Merge Tags
The following Merge Tags can be added/edited to suit your workspace requirements:
Social Links
Twitter
Facebook
LinkedIn
Instagram
GitHub
Custom Links
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If you have any further queries, please write to us at [email protected] and we'll get back to you at the earliest.